Innocent, LG Electronics and Mobility Advertising Business Development -South Korea News
Hyundai Motor Group's advertising affiliates INNOCEN announced on the 31st that it has signed a memorandum of understanding (MOU) with LG Electronics for the development of mobility advertising business.
INNOCEN has signed a memorandum of understanding (MOU) with LG Electronics to develop mobility advertising business development.The photo shows Cho Joon -hee (left), Director of Innocent Holy Business Division and Baek Ki -moon, LG Electronics ID Business Division./INNOCEN's MOU signing ceremony was attended by both major executives, ▲ Mobility advertising business collaboration ▲ POC (concept demonstration) collaboration for advertising demonstration business ▲ Advertisement, CMS (Content Management System), RMS (Remote Control System) Device and New YearWe have signed an agreement on the collaboration of the Lusion Business, and INNOCEAN plans to accelerate the development of digital signage and advertising transmission system.In addition, the company plans to expand the mobility advertising business area and lay the foundation for a global foundation.In fact, INNOCEAN is approved for the regulation of digital signage advertising using an electro -electric water car and is a demand response transportation (DRT).SHUCLE) is focusing on mobility -specific advertising and content businesses by implementing advertising transmission demonstration projects.Mobility digital advertising transmission system is also being built on its own.INNOCEAN expects to speed up the development of the mobility advertising business through collaboration with LG Electronics.In INNOCK, INNOCEN's new growth business division, “INNOCEN's global network and marketing capabilities and LG Electronics 'global technology combine new types with LG Electronics' global technology"We will introduce the mobility advertising model of the market to the market," he said. "We expect that I will be able to provide technical and stable and innovative content experience by increasing the competitiveness of the mobility advertising business that INNOCEN is developing."Based on the advanced technology of the two companies, we will open the mobility advertising market using commercial displays, and will provide new experiences to advertisers and B2B customers with the development of related snowfields. ”/>
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